Your day starts in the bathroom. Start it nicely.
Together with a team of dermatologists and scientists, we create the best cosmetic products of their kind for you. We combine active ingredients from nature and science in our formulations. We also do without everything you don't need: that's what we call clean beauty. Carefree high-tech natural cosmetics for every day.
We make good things even better. With every product we give back to our planet more than we take from it and are thus part of the circular economy. Our values guide us in this. We are convinced that everyone can make their contribution and that not at some point, but today..

VEGAN CLEAN BEAUTY
Our clean beauty philosophy means concentrating on the essentials. We consciously rely on proven effective ingredients from nature and science. Our laboratory creates high-tech natural cosmetics without using parabens, petrochemicals, nanoparticles, silicones, artificial fragrances, synthetic colors and many other harmful substances and industrial aids.
Our vegan products are developed to regenerate and protect the skin on a daily basis and to counteract skin aging. Highly effective and safe to use for people and nature.
WHAT WE DO WITHOUT
- Ingredients of animal origin Artificial fragrances and dyes Drying alcohols Microplastics and silicones Nanoparticles, DEA and TEA Parabens and irritating preservatives Aggressive surfactants and paraffins All other questionable ingredients
WHAT MAKES OUR PRODUCTS DIFFERENT
- Good compatibility for humans and the environment Caring preservatives such as Pentylene Glycol 100% vegan Free from animal suffering Normalize the skin barrier and strengthen it Best active ingredients from nature and science Precious aloe vera instead of water If possible, ingredients from controlled organic cultivation

SUSTAINABILITY INSTEAD OF GREENWASHING
Climate change is one of the defining issues of our time. We ensure that our entire activity, from production to shipping, is environmentally friendly and climate-neutral. But we want to go further: our goal is to be part of a circular economy. This means only manufacturing products made from renewable resources or recycled raw materials.
We do everything to achieve our ecological goals. Short delivery routes are lower in emissions and regional production enables us to produce to the highest perfection according to our own quality standards and under fair conditions. Using wood from sustainably managed forests protects our forests and with our tree planting programs we are changing the climate and conditions of local people for the better, tree by tree.
These are just a few examples of our commitment to our environment. Our climate does not wait. We neither.

SCIENCE"MADE IN GERMANY"
Our goal is not always new products, but always better ones. Instead of a large number of cosmetics, we are continuously improving our coordinated care line according to the latest research findings. So you can be sure that you are holding the best sober product in your hands at all times.
As an independent cosmetics company, we work with our scientific advisory board to develop formulations that have been clinically proven to be effective and harmless to people and the environment..

OUR HISTORY
Driven by the search for excellent care for our own skin, we and our team started developing highly effective formulas for cell renewal and the reduction of harmful oxidative stress. In order to meet our high standards and to be able to influence the entire development process, we only deliver quality "Made in Germany".
We receive support from our scientific advisory board, consisting of experts and doctors. Specialists in their field who help us to find the most effective formulations together with independent laboratories.
We are very proud and grateful that so many people are already accompanying us on our journey. We want you to be able to take care of yourself every day and feel good with our high-tech natural cosmetics.
Our mission: LOOK GREAT. FEEL GREAT.